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Visa adds Hong Kong SME startup Neat for cards

Visa looks to extend card usage among Hong Kong’s SMEs via local fintech Neat.

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Neat, a Hong Kong based fintech company, announced today it has become a member of the Visa network and will issue its own Neat Visa card for businesses incorporated in Hong Kong.

As a member of Visa, Neat is able to issue its own payment products, tapping into Visa’s global network and offering an enhanced customer experience. 

Maaike Steinebach, general manager, Visa Hong Kong and Macau, said, “Having access to commercial cards and products should not be limited to a handful of big corporations.”

For entrepreneurs, corporate cards, though a crucial business tool, can be difficult to obtain. Small businesses are often restricted by unreasonably low spending limits, poor visibility of their spending data and hefty monthly fees. Neat wants to bring a better experience to this underserved segment. 



With the new Neat Visa card, customers have more control over their business finances. They are able to set their own monthly spending limits, view enhanced expense tracking and set up instant transaction notifications. The Neat Visa card also gives customers 1 percent cashback on all purchases.

“We are proud to be helping SMEs and entrepreneurs grow their businesses across borders,” said David Rosa, Neat’s CEO.

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